By Amit Sanyal, Senior Director, Product Marketing, Marvell
Data centers are arguably the most important buildings in the world. Virtually everything we do—from ordinary business transactions to keeping in touch with relatives and friends—is accomplished, or at least assisted, by racks of equipment in large, low-slung facilities.
And whether they know it or not, your family and friends are causing data center operators to spend more money. But it’s for a good cause: it allows your family and friends (and you) to continue their voracious consumption, purchasing and sharing of every kind of content—via the cloud.
Of course, it’s not only the personal habits of your family and friends that are causing operators to spend. The enterprise is equally responsible. They’re collecting data like never before, storing it in data lakes and applying analytics and machine learning tools—both to improve user experience, via recommendations, for example, and to process and analyze that data for economic gain. This is on top of the relentless, expanding adoption of cloud services.